Press Releases Build Traffic and Links

3 Ways Press Releases Can Be Used to Drive Massive Traffic and Generate More Profits
By Gregg Gillies

Press releases are a powerful and underutilized way to generate lots of publicity and traffic for your web site, product, or list building efforts. But most people have no idea how, when, or why to use a press release.

Here are three reasons to use press releases for more traffic.

1. When Being Controversial

If you have something to say that it at odds with the excepted wisdom in your niche, or even just one expert, this is a great time to put out a press release. Controversy is news and it sells. Just ask Howard Stern.

For example, if you're a stock picker and you think the market is going to go up while the conventional wisdom is that it's going to go down, that's a great reason for a press release.

2. Official Announcements of Big Changes in Your Business

This could include things such as mergers, brand new products, or even a joint venture with another organization.

3. Special Events

This could include events that are particular to a season or a theme, or maybe even something where you donate a percentage of sales to a charity organization.

Here's a bonus idea for you.

4. Current News

What I mean by this is to pay attention to the news and jump on current events that you can use to promote your own business.

Do you sell a diet product or fitness equipment? Maybe a new scientific study on fat loss has just hit the news.

Think of a creative way to tie in your business with this study and put out a press release.

Always be on the lookout for ideas and news you can use to incorporate into your own press release and leverage it for more traffic and more sales.

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Website Promotion-4 Steps

Website Promotion Secrets - How Content Marketing Can Drive Colossal Traffic to Your Website
By Fabian Tan

The best model I have seen for generating endless traffic to any website is through content marketing. What is content marketing? As the name suggests, it is the promotion of your website to expand your marketing reach through various content like articles, videos, audio, blogs etc.

Here are some steps you can take to create colossal traffic from content marketing:

Step 1 - Create A Blog

Step 2 - Create A Video

Step 3 - Create A Podcast

Step 4 - Do Article Marketing

These 4 steps will pump boundless traffic to your websites. Let's go through them one by one:

Step 1 - Create A Blog

A blog is simply awesome - it's easy to build, it has 'authority' in the search engines, and you can use it as a traffic generation magnet. Post up to 10 articles on a new blog, ping it, and get link backs from other blogs. Soon, you will be generating huge traffic from your blog!

Step 2 - Create A Video

Video marketing is huge these days. Create a simple tutorial video using Camtasia or Windows Video Maker and insert a watermark of your website's URL in your video. Then submit it to YouTube and other video sharing websites to rake in the traffic!

Step 3 - Create A Podcast

All you need is an Internet connection, a phone line and a website to upload your podcast to get started! Create an audio blog at AudioBlogger.com to create maximum interaction with your subscribers and suck in more viral traffic.

Step 4 - Do Article Marketing

This is one of the surest ways to drive an endless stream of eyeballs to your website. The secret to success is in consistency. Submit articles consistently every week to Ezine Articles and you can't go wrong!

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.murderyourjob.com/ to get your FREE copy now!

Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ visitors per month at no cost! => http://www.explosivetrafficsystem.com/

Article Source: http://EzineArticles.com/?expert=Fabian_Tan
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Online Marketing-Learn The Basics

Learning the Basics of Internet Marketing and Online Marketing

By Wayne Liew

Internet marketing must be in your list of marketing methods if you have a low budget to promote your products and services. Every year, there are more and more people surfing the Internet and if your are not tapping the huge market, you are leaving your money on the table.

In this article, you will learn the basics of Internet marketing and online marketing. These marketing methods are proven to be very helpful in generating customer leads, boosting sales by folds and setting up buzz about your products all over the Internet.

Internet Marketing Basics #1 Pay Per Click (PPC)

When you type in a keyword or something that you are searching for on search engines, you will see search results. On the right side and the top part right before the results, you will see a block of results with a vague wording, "Sponsored Results". These are ads that you can pay search engines like Google, Yahoo and MSN to list.

You will need to pay for every click that your ad gets. Even though you have to pay for PPC marketing, you are able to show your ads to people who are very likely to be interested in your products. Why? Because they are searching for it on search engines.

Internet Marketing Basics #2 Article Marketing

Article marketing
is a form of marketing where you put out free contents onto the Internet. With a lot of content bearing your name and your products, people will naturally perceive you as an expert in your industry. After reading your content, they will normally go to your site to check out what you have to offer.

These visitors can be highly targeted as well. They read your articles because they want to know more about a topic and clicking through to your site shows that they are hungry for more. Marketing to these people will be as easy as a snap.

Internet Marketing Basics #3 Search Engine Optimization

Search engine optimization involves studying how to optimize your site to make it search engine friendly and what are the ways to show search engines that your site is an authority in your niche. Building links is one of the major techniques in getting higher rankings for certain keywords in search engines. This is because search engines see links to a site as votes and if a site is getting a lot of votes, it shows that that particular site is an authority.

There are a lot more to learn and the above are just the core fundamentals of Internet marketing.

If you are serious about this wonderful way of marketing and learn not just the basics of Internet marketing, you should check out the upcoming complete Internet marketing guide called Internet Marketing Uncut by Tristan Bull. If you purchase it from me, you will be getting some great Internet Marketing Uncut bonus as well.

Article Source: http://EzineArticles.com/?expert=Wayne_Liew